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Channel: A/B Testing – Landing Page: Content and Inbound | Marketing Automation | Lander
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8 Must-Know Test Landing Page Guidelines

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Test landing page is important and essential for optimal functioning and success of a landing. There are two main tests for landing pages: Multivariate and A/B testing. Multivariate testing is the testing of many factors that are found on the same page, it is A/B testing run concurrently. A/B testing sometimes called split testing compares... Read more »

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